Our context one task was to find a website and define its brand as "something that company/organisation offers that that company/organisation would to be seen as making them distinctive from other similar companies/organisations."
Hello Monday is a 'creative agency' and from the outset I think it creates an image of innovation and sophisticated design. The layout of the website is visually inspiring, setting it above its competitors. It uses a minimalistic colour scheme and has an easy to navigate interface, with some really interesting interactive elements. Such as, the stylised animations and the portfolio switch from a classy sepia effect to full colour when the mouse is hovering over it. This shows off and highlights the work really effectively. I like the fact that you can immediately see their portfolio, which shows they are confident about their work. But naturally, with such a comprehensive and successful background, with some top clients, it is not surprising that they want to show it off. The overall feel of the website is one of professionalism and shows a keen eye for awesome design which, importantly, is backed up in their work. This would immediately instil confidence in any potential clients, and first impressions are key in such a saturated industry. Overall a brilliant design website, which stands against other design agencies, with really effective interactivity and a visually awesome design.
http://www.hellomonday.com/
good find this. thanks
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