Last year I entered a competition to design an logo for an upcoming beer festival in Oxford. It has to use only 1 colour, preferably black so that it couldeasily be transferred on to classes and t-shirts. It also had to include important information about the event.
For my design I took the theme of beer and though it would be a good idea to have the beer glass as the central part of the logo. To make the the text more interesting I thoughtit would be a good idea to have it tumbling into the glass, like pouring a pint. ( I also played around with the glass upright and the text filling the glass) To identify the logo alongside Oxford I thought it might be quite nice to have to Oxford skyline at the bottom of the glass. This also creates an image of the event details tumbling into Oxford.
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